Tuesday, September 9, 2008

Regions Goes Back to School with Scholars & Dollars

BUSINESS WIRE --Regions Financial Corporation (NYSE: RF) announced today its creation of a financial education program, Scholars & Dollars, designed to teach students in grades 4-12 basic financial skills and concepts. The program, which represents Regions commitment to promote financial literacy, is being launched in conjunction with the banks participation in Community Service 2008, a community service initiative organized by The Financial Services Roundtable.

Regions Bank will offer the Scholars & Dollars program to schools and community groups in various markets across the 16 states the company serves in the South, Midwest and Texas. The Scholars & Dollars curriculum covers checking accounts, saving, money management, and credit and lending. Lessons may be presented by a Regions banker, an educator or other group leader. Course materials, which are available in both a high school version and a middle school version, include a Scholars & Dollars presentation guide for the class leader, flyer/poster, folder, worksheets and flashcards.

Regions bankers work hard to bring financial skills and resources to our communities every day, said Scott Peters, chief marketing officer for Regions. The Scholars & Dollars program provides the opportunity to work with educators to help our children develop the financial skills they will need for the future.

Janet Parker, Regions executive vice president, Human Resources, who is a member of the Presidents Advisory Council on Financial Literacy, said, Promoting financial literacy in our communities, particularly among young people, is one of the most important ways that we can further the Regions mission of making life better. We also are privileged to work with various organizations within our industry and our communities to help share financial knowledge with people of all ages.

Community Service 2008 and Financial Literacy

During this summer and back-to-school season, Regions also is marking the importance of financial literacy through its national sponsorship of Community Service 2008, a program by which member companies of The Financial Services Roundtable have committed to helping their communities in hundreds of cities across the United States. As a part of this program, Regions is helping to support and increase the visibility of financial education programs through activities such as:

  • Train-the-trainer financial literacy workshops Regions associates and community volunteers are being trained to teach financial education classes using the FDICs Money Smart curriculum in Jacksonville, Fla.; Pensacola, Fla.; and Little Rock, Ark.
    • In Jacksonville, Regions will co-host the course with Floridas Chief Financial Officer Alex Sink, the FDIC and The Federal Reserve Bank of Atlanta Jacksonville branch.
    • In Pensacola, United Way of Santa Rosa County and the Federal Reserve Bank of Atlanta-New Orleans branch will join Regions, Sink and the FDIC as hosts of the event.
    • In Little Rock, Regions, along with Argenta Community Development Corporation and the FDIC, sponsored the course.
  • Financial education program at Westover High School, Albany, Ga. Regions associates volunteered weekly at the school, teaching basic financial information and encouraging students to begin saving.
  • Homebuyer education classes, Memphis, Tenn. Regions provides annual funding for financial literacy classes with United Housing, Inc.
  • Money Week Houston Regions will help to sponsor this city-wide, coordinated effort to raise awareness of financial education in Houston. As part of this event, Regions associates will sponsor a luncheon with 100 teenagers, sharing information and answering questions about banking and finance.
  • Financial literacy workshops with the City of East St. Louis, Mo. Regions associates conducted three workshops with East St. Louis city employees, at the request of the citys mayor.
  • Consumer Credit Counseling of Mobile, Ala. Regions Mortgage associates work with the non-profit-organization to provide a homebuyer counseling class
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